RevOps strategies, stories, and insights to help you reach professional success.

The segmentation trap: Why “Personalized” campaigns still miss the mark

Segmentation looks great on paper, and you love segmenting your audience into distinct groups, tailoring your nurturing campaigns, and watching...

The segmentation trap: Why “Personalized” campaigns still miss the mark The compound effect of tech debt in RevOps Revenue leakage is the silent killer, until RevOps calls it out

Do you know the expression unity is strength? In marketing, this expression is all the more...

RevX - Among '10 Most Promising HubSpot Partners from India - 2020' by Silicon India Making it big...

Advent of IoT and the subsequent digital disruption in every field has led to the matrimony of each...

At the time when you are ahead of your entrepreneurial ventures, then there is a plethora of things...

The Covid-19 pandemic has undoubtedly gripped the entire world, crippling economies, and industries...

What is Content Marketing? If you ask five different content marketing experts to define what...

As a SaaS company, you are bound to have little time or resources for marketing, with your product...

How much did your last Pay-Per-Click (PPC) campaign cost? Do you regret that the campaign was all...